Dr William Bird is a medical doctor and CEO of Intelligent Health Ltd, a company dedicated to delivering measurable physical activity campaigns with long-term, community-wide benefits.

William has been promoting physical activity, the natural environment and sustainability as a health benefit for 20 years. He set up Intelligent Health Ltd as a way of encouraging whole cities to be more active. He also works as an advisor Public Health England and a consultant to WHO for the Middle East on physical activity strategy.

William developed the Walking for Health initiative that has had over 2 million walkers and the Green Gym that uses conservation work to promote health.

He is a member of the BlueHealth External Advisory Board.